Periodic Table of Frameworks · Identity · Room
Bm
9 parts
Business Model Canvas
Alexander Osterwalder / Yves Pigneur
You want a business you can see on one page. The problem is the story lives in twelve decks and nobody can point at how money comes in. Nine blocks. Draw them. Leave a block blank and you will find out in payroll. Fill them and the argument has a picture.
KP
Key Partners
KA
Key Activities
KR
Key Resources
VP
Value Propositions
CR
Customer Relationships
CH
Channels
CS
Customer Segments
C$
Cost Structure
R$
Revenue Streams
Hover or tap a piece.
In one line
A company is nine blocks: who you serve, what you offer, how it reaches them, how it costs, how it pays. Miss a block and you have a hobby with a logo.
Use this on a company. It answers: Who are you being?
The other half
The canvas is the machine on one page. The power is why that machine is not copied next quarter.
How this talks to the others
Leads into
The Golden CircleWhy sits in the value proposition. The other eight blocks are How and What. A canvas with no Why is a warehouse diagram.
Pushes against
Five dysfunctionsA pretty canvas on a team with no trust is a poster. They disagree about whether the drawing or the people come first.
Leads into
Six human needsThe segments and the offer are needs with a price. A block you cannot name as a hunger is decoration.
Seminars