Periodic Table of Frameworks · Meaning · Moment

5W

5 parts

Five whys

Taiichi Ohno / Toyota

You want the real problem, not the first story. The problem is you stop at the first why. Ask why five times. Stop at one and you will fix a symptom until it grows back. Reach the fifth and the work has an address.

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In one line

The first why is a story. The fifth why is the cause. Stop at one and you will fix a symptom.

Use this on a moment. It answers: What's it all for?

How this talks to the others

  • Start here, then

    GROW

    Find the real problem before you name the goal. GROW on the first story is a sitting about a symptom.

  • Leads into

    The Golden Circle

    Keep asking why and you fall through What into Why. The fifth why is often the core.

Seminars